🔹 What is a Report in Salesforce?
A report is a structured way to display Salesforce data (Accounts, Contacts, Leads, Opportunities, etc.) in rows and columns with filters, groupings, and summaries.
👉 Reports are read-only and used mainly for analysis, tracking, and decision-making.
🔹 Types of Reports in Salesforce
1️⃣ Tabular Report
Simplest report format
Similar to an Excel table
No grouping or charts (limited)
Use case:
✔ Simple lists (e.g., All Contacts, All Leads)
Example:
List of all Accounts with Phone & Industry
2️⃣ Summary Report (⭐ Most Used)
Rows grouped by one or more fields
Supports charts, subtotals, and totals
Use case:
✔ Sales performance, pipeline tracking
Example:
Opportunities grouped by Stage
Total Amount per Stage
3️⃣ Matrix Report
Group data by rows and columns
Advanced comparison
Use case:
✔ Performance comparison
Example:
Opportunities by Stage (rows) and Close Month (columns)
4️⃣ Joined Report
Multiple report types in a single report
Each block has its own fields and filters
Use case:
✔ Compare related data
Example:
Accounts with Opportunities + Cases
🔹 How to Create a Report (Step-by-Step)
Step 1: Open Reports
App Launcher → Reports
Click New Report
Step 2: Select Report Type
Example: Opportunities
Click Continue
Step 3: Configure Report Builder
Outline Panel → Add fields
Filters Panel → Apply filters
Group Rows / Columns (Summary/Matrix)
Step 4: Add Chart (Optional)
Click Add Chart
Choose bar, pie, line, donut, etc.
Step 5: Save & Run
Report Name
Folder (Public / Private)
Click Save & Run
🔹 Common Report Filters
Show Me: All Opportunities / My Opportunities
Date Fields: Created Date / Close Date
Relative Dates: THIS MONTH, LAST 30 DAYS
🔹 Where Reports Are Used
📊 Dashboards
📧 Scheduled Reports (email)
📈 Management reviews
🎯 Sales & service tracking
🔹 Reports vs Dashboards
| Reports | Dashboards |
|---|---|
| Detailed data | Visual summary |
| Tables & grouping | Charts & KPIs |
| Data source | Uses reports |
🔹 Best Practices
✅ Use Summary reports for dashboards
✅ Use meaningful filters
✅ Limit columns for performance
✅ Store reports in correct folders
✅ Use Custom Report Types when needed
🔹 Real-Time Examples
Sales Pipeline Report
Lead Conversion Report
Case Resolution Time Report
Account Revenue Report
If you want, I can also provide:
🔹 Hands-on practice examples
🔹 Interview questions on Salesforce Reports
🔹 Reports vs SOQL vs List Views
🔹 Dashboard creation tutorial
Just tell me 👍
📊 Salesforce Reports – Short Explanation & Step-by-Step Creation (All Types)
Salesforce Reports help you view, analyze, and summarize data stored in Salesforce objects like Accounts, Contacts, Leads, and Opportunities.
Below is a short explanation of each report type and exact steps to create them.
🔹 1. Tabular Report
👉 Short Explanation
Simple list of records (rows & columns)
No grouping
Best for exporting data
🛠️ Steps to Create Tabular Report
App Launcher → Reports
Click New Report
Select Report Type (e.g., Accounts) → Continue
Add fields (Name, Phone, Industry)
Apply filters (optional)
Ensure no row grouping
Click Save & Run
📌 Example: List of all Customers
🔹 2. Summary Report
👉 Short Explanation
Group records by a field
Shows subtotals and totals
Supports charts (most used)
🛠️ Steps to Create Summary Report
Reports → New Report
Select Report Type → Continue
Add required fields
Drag a field to Group Rows (e.g., Stage)
Click a numeric field → Summarize → Sum
(Optional) Click Add Chart
Save & Run
📌 Example: Opportunities grouped by Stage
🔹 3. Matrix Report
👉 Short Explanation
Group data by rows and columns
Used for comparisons
🛠️ Steps to Create Matrix Report
Reports → New Report
Choose Report Type → Continue
Add fields
Drag one field to Group Rows (Stage)
Drag another field to Group Columns (Close Month)
Summarize numeric field (Amount → Sum)
(Optional) Add chart
Save & Run
📌 Example: Sales by Stage vs Month
🔹 4. Joined Report
👉 Short Explanation
Multiple report types in one report
Each block has its own fields & filters
🛠️ Steps to Create Joined Report
Reports → New Report
Select any Report Type → Continue
Click Report Format → Joined Report
Click Add Block
Select another Report Type
Configure fields & filters for each block
(Optional) Group across blocks
Save & Run
📌 Example: Accounts with Opportunities and Cases
🔹 One-Line Comparison
| Report Type | Best For |
|---|---|
| Tabular | Simple data lists |
| Summary | Grouped analysis |
| Matrix | Row & column comparison |
| Joined | Multi-object comparison |
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